Web Design Services
There ARE a lot of health related sites on the Internet. But if one compares the number of health care professionals and
organizations that exist to the number that have web sites, the discrepancy is staggering. There are many practical reasons
why a health professional should invest in a quality web site.
When comprehensive client information is available, users can access information readily, anytime of the day. They can also find out exactly what services and treatments are available from a particular organization and initiate initial contact, at their own convenience.
A website allows users to directly access services (e.g. repeat prescriptions, make online appointments, online registration and so on).
New government policies mandate that users are given access to information about services in order to increase client choice.
Offering information online reduces the amount of time spent by office staff in answering questions, giving information, clarifying services since users have the information at their fingertips. Users can also refer back to the web site instead of trying to remember what was said to them.
Often clients are given different or even conflicting information if they request guidance from more than one office staff member. Accessing consistent information presented in visual and written form can help reduce the confusion and provide consistency.
Clear Policies and Procedures
A web site can help professionals and service organizations articulate their internal guidelines in a viable way for both internal and external clarity and guidance.
Enhance the Voice of E-Health
Add your expertise to the burgeoning field of E-health. Consumers need your expert view on keeping healthy, accessing reputable health care, making critical health decisions and sound care choices.
We will present your services in a professional, unique way that helps you shine on the web! Our approach to web design adheres to the criteria outlined by the Consumer and Patient Health Information Section (CAPHIS) of MLA who evaluate web sites based on the following criteria: credibility, sponsorship/authorship, content, audience, currency, disclosure, purpose, links, design, interactivity, and disclaimers.
We offer complete web design services for health practitioners, products, services, education, and portals. We work with you to achieve
the web site that will showcase your services in the best light, using an aesthetic, pleasing, and functional approach.
need a basic introduction to your services; a interfacing portal to communicate with your existing patients and clients; a health related
online storefront; an E-health portal; or an online Course Management system to provide health related courses, we can meet your needs.
Each website package includes complete graphics and layout design; contact forms; content copywriting; and search engiine optimization
and basic registration. Specialized packages can include complete hosting and management services; online patient education services;
online communication including blogs, discussion boards and mailing lists.
Every site we design is optimized for usability and user friendliness. It's a given fact. More and more people are turning to the web for information about a multitude of health topics, including researching health conditions, finding health services, and ordering health products. There is a lot of money to be made by designers who know how to attract health care professionals and health organizations to their services. Designing a health site is much like designing any other professional site - on the surface. But particular care is necessary to ensure that content is totally reliable and carefully referenced, not to mention 100% accurate. Ethics are a big issue with health care sites: extensive care needs to be taken to ensure accuracy, credibility, user confidentiality, respect for privacy and freedom from plagiarism.
The U.S. Department of Health and Human Services has an excellent Usability Guide for helping designers and health organizations plan and design usable, useful and accessibile web sites and user interfaces. The authors define usability as "Usability is the measure of the quality of a user's experience when interacting with a product or system ? whether a Web site, a software application, mobile technology, or any user-operated device." They also point out key factors that ensure usability.
- Ease of Learning - can users intuitively learn how to navigate the site without much effort?
- Efficiency of Use - once they have grasp the layout, can a user accomplish tasks quickly on the site. For instance, do they know where to click to contact you?
- Memorability - on a second or subsequent visit, will a user remember how to navigate the site easily?
- Error frequency and severity - how many errors do users make as they attempt to use the site? How serious are these errors? Is error recovery easy or difficult?
- Subjective Satistfaction - how much does the user like using the site? Is it appealing and user-friendly?
The Real Criteria from a Consumer Perspective
Although experts tell designers that adherence to privacy issues, reliable content, expert referencing and such is THE criteria used by the general public, Stanford University found out differently. In their study, How Do People Evaluate a Web Site's Credibility? they found that 46.1% of study participants actually based their judgement of a site's credibility not on standards but on "the overall visual design of a site, including layout, typography, font size and color schemes." So, designers not only need to assure that they meet the breadth, depth, and quality of a site's information guidelines of evaluatory health bodies, but also need to ensure that health sites have eye candy that is both pleasing and easy to access and download. We will help you meet both professional and consumer criteria for a superb, high quality site!